PDC Mobile App Set to Engage Fans at Iconic World Darts Championship
As world darts’ biggest players and fans come together today at Alexandra Palace, for the William Hill World Darts Championship, the fans can this year engage with all the action on the newly developed official mobile app.
Other Media, working with Lagardère Sports, today launched The Professional Darts Corporation (PDC) mobile app, fully optimised for iOS and Android devices.
Building on a wealth of experience in sports fan engagement strategy, we have worked closely with the PDC to understand the darts fans and their needs. This enabled us to deliver an app that is the home for the PDC on darts fans’ phones that engages and connects new and existing fans as part of a fan-focussed digital strategy.
The innovative, interactive app includes a live match centre to follow all the latest tournament action plus all the news, views, stats and live streaming. The app will also include a range of features such as the integration of live betting odds, as well as fixtures, results and player profiles. Push notifications allow intelligent customisation of the app, enhancing the user experience as well as gathering valuable data to enable more personalisation.
This is the ultimate destination for PDC’s global fan base, who’ll be able to follow the action whilst on the go, anytime, anywhere in the world.
“We’re excited to launch our new app which marks the next big step in the PDC’s digital and commercial ambitions. With our digital presence growing, we’re delighted to offer our fans new and exciting ways of consuming live and exclusive content.”
20 years of understanding our sports clients has led to the delivery of groundbreaking digital projects. From award-winning apps to immersive websites with complex data integrations and in-app ticketing, we’re as ambitious as our forward-thinking and competitive clients. Get in touch and see how we can help you build digital relationships and deepen fan engagement.