Econsultancy on fan engagement and player wellbeing
James Burke, Production Director here at Other Media, has been talking with Econsultancy’s Ben Davis about the clever use of notifications and contextual mobile in football apps, as well as the player app winning praise from the Premier League.
The discussion highlights how progressive football clubs, like Swansea City, are engaging fans with an app that is designed to keep players returning to it again and again. Built using a new platform developed by Other Media, James also talks about the implementation by the club of an app to support player’s mental health which has been praised by the Premier League.
Read the full interview to learn more about:
- The role of the football club mobile app
- Location-aware and contextual mobile in the stadium
- Clever use of notifications
- Sponsored content
- A mobile app for Swansea City’s players, praised by the Premier League
Check out the article here!
