A few things to think about when considering how you approach fan engagement and a round up of some clubs and events that are successfully engaging with their fans Don’t call sports fans consumers, or worse still, customers (certainly not West Ham football fans at any rate)…but do remember that treating them as valuableRead more
Connecting a community of fans with a forward-thinking football club by bringing tailored, engaging content to fans’ fingertips. After leaving the English Football League’s digital platform Swansea FC are exploring tailored, bespoke solutions to better serve their fans’ needs. The club have taken control of their digital strategy by owning the content and choosingRead more
Transforming a player manual into an easily accessible app to engage new players and support their mental wellbeing When new players sign for Swansea City Football Club they currently receive a book with useful information about the club and local area to facilitate their integration into their new club and also, equally as importantly, intoRead more
Tips from the brands identified in dotmailer’s Hitting the Mark benchmark report as succeeding in the world of email marketing On a rather balmy summer afternoon, what better way to spend a few hours than in an air-conditioned office with a rotating garden pod and cool, bottled water…I mean than in the offices of emailRead more
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An example of a client, that we have worked with for many years, embracing the video revolution is the ECB. The ECB is the single national governing body for all cricket played in England and Wales. The ECB Cricket app posed the challenge of presenting complex data in a digestible and compelling format. The ECBRead more
12,000 customers in 48 hours? The social media giants know it, psychologists have long known it, and so we all should be paying attention to what makes us pay attention Facebook, Snapchat, Instagram, Twitter…they’ve all turned their attentions to video content of late and for good reason. They aren’t just doing this to keep upRead more
Front End Web Developer Other Media is an independent digital agency with great portfolio of award winning work. In response to new work we are looking for a Senior Front End Web Developer to join our team. Summary As a Front End Web Developer, we will particularly want to know about your technical capability and demonstrable experience,Read more
How to train your puppy to sort newspapers from pizza flyers Ok, so we didn’t actually train a puppy, we trained an algorithm to sort documents, but that doesn’t sound as fun or useful. Useful, though, is hugely underplaying the importance of our latest experimentation. At Other Media we thrive on delving into new trends andRead more
Voted Guru of the Day, the Vollebak website has been recognised by the Web Guru Awards for its design, development, creativity and innovation. The Web Guru Awards’ mission is to “explore and identify the talent, dedication, assiduity of web developers and designers who create remarkable websites and to uplift these eminent websites globally.” Vollebak isRead more